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Helping our lovely designers start selling to shops


Selling to shops is a tricky problem

You've put blood, sweat and tears into creating a product that everyone loves. You've expanded it into a range. You've approached some local shops and... nothing (or near enough!).

Don't worry though - We've seen first hand how hard you work and how difficult it can be to get your products seen by a wider audience. It's a common place for start up businesses to find themselves in and it's not always clear how to move forward and make the leap from Etsy/Ebay/market seller to a growing brand with products stocked, loved and constantly re-ordered from shops across the country.

Help selling to shops from Cathy and Janet


So what next to start selling wholesale?!?

Short answer - it's complicated. Better answer - don't worry, we can help! :-)

We're busy publishing a series of blog posts to help designers on their journey to success, covering areas such as brochure design and trade shows. However, that's just solving part of the problem. The biggest issue is getting connected to the right shops at just the right time.

We've worked closely with independent designers & makers for over 10 years selling wholesale products into independent retail shops. During that time we've built up connections running through a variety of sectors from Gift Shops, Garden Centres, Home Interior Outlets to Children's Boutiques and shops dedicated to Ladies Fashion. 


So who are we?

We are Catherine and Janet, two working mums who met at the school gates about 10 years ago.  We soon discovered that we both have a passion for great customer service and British designed products. Since then we've been working closely with a small number of independent designers helping them start selling to retail. You can read more about our background here.

In 2017 we decided to change our business and instead of working with only a small number of creative designers, we've come up with a new way of working that allows us to help far more designers get their products seen. The key? - working together.

That's why we've created a Designers Directory just for independent UK designers. Now, instead of taking the creative designers to the shops we're able to bring the retailers to a single place that brings together exciting, often unseen talent.  We are therefore perfectly situated to help a variety of creative businesses get their products seen by a variety of retailers.


Join Beautiful British Designs

By joining Beautiful British Designs you no longer need to work alone.  Once you have applied and been accepted to join our exclusive team of creative designers and makers then we get to work on your behalf.  We help to provide you with connections within retail outlets that you may have otherwise struggled to find.

Not only will you be listed in our Designers Directory but we are dedicated to promoting each listing as effectively as possible to our existing 6,000+ database of independent shops.


The Beautiful British Designs Membership package

  • Listing on the Beautiful British Designs Designer Directory to include –
    • A short write up introducing your company
    • Images professionally sized and altered to fit our website (up to 8 images)
  • Introduce your products to our list of up to 6000+ Independent Retail Outlets specific to your industry sector
  • Your images will link to a sign up form which captures interested parties details, this information will be forwarded on to you within 1 working day to allow you to follow up.
  • Social media promotion – postings on our Instagram, Facebook & Pinterest pages
  • Feature in our newsletter which is sent directly to retail outlets
  • Renewable yearly


    Benefits of membership

    • Save huge amounts of time by having retailers come to you rather than endless cold calling and visiting shops
    • Save pots of money by using an online service rather than displaying your products  at eye-wateringly expensive trade shows
    • Start selling to retailers who have gone out of their way to contact you about your product and are therefore much more likely to be committed and work with you to make your products sell

    What our designers think of the service

    "Cathy and Janet are so efficient. I joined the directory and within a day I had customer interest. They are extremely professional, approachable and fantastic to work with..."   Michelle Gemmel (Memelou) Jan 2018

    "I have recently joined Beautiful British Designs and already I have made lots of new contacts which are now leading to orders. Cathy and Janet have been so helpful and enthusiastic, and their experience means they have the ability to give excellent advice when you need it..." Louise Money (Louise Money Originals) Mar 2018

    Read more testimonials here...



    The cost for all this is, we think, insanely cheap, but then we would say that! :-)

    It actually costs just £199 for a whole year of promotion there's no commitment to renew if for any reason you no longer wish to continue.

    We hope you think it's a bargain and you're keen as mustard to start working together with us and other designers. Together we can grow our community of designers and gain more and more enquiries from retailers across the UK giving you more and more chances to sell.

    We can all accomplish so much more than is possible when working alone.  So if you would like to apply to join Beautiful British Designs we would love to hear from you.



    You're nearly there !

    Please complete the form leaving a short description of your products and a link to your website and social media platforms.

    We will contact you shortly to let you know if your application has been successful.


     help your business take a big step forward!!