What is It
The JUST A CARD campaign aims to encourage people to buy from Independent shops and galleries by reinforcing the message that all purchases, however small, even 'just a card' are so vital to the prosperity and survival of a small business.
It is the brain child of Sarah Hamilton an Artist and Designer who saw a quote "If everyone who'd complimented our beautiful gallery had bought 'just a card' we'd still be open" this was written by a retailer who sadly had to close their gallery.
Why Get involved
I am sure you will agree that people seldom realise the considerable costs involved in keeping a shop open. The cost of just keeping the light on – electric, gas, water rates, business rates, stock, wages etc all need to be met before even a penny of profit can be made.
We all know that running a shop is often a labour of love and that if it wasn't for the passion, hard work and sheer determination of small business owners there would be a lot more boarded up eyesores on our high streets.
As a direct response to the campaign many people have reported they often feel embarrassed to make a small purchase as they felt this may appear penny pinching. Something they'd never feel in a large chain store. However since hearing of the campaign they've changed their opinion.
How can I get involved
We believe that if we all work together we can make a difference and keep the high street alive with small independent businesses - remember #togetherwearelouder
- Adding the Just a card logo to your blogs, websites etc.
- Follow @justacard1 on Twitter and Instragram Retweet & spread the word.
- Download posters and postcards from our website and put them up in your shop
- Get involved with Just a Card Day: 28 September 2018.
- Share and spread the word on social media
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